To explain: Some months ago now, on the networking circuit, Pink&Green met Sali Green, owner of the Iwork4UGlocs business directory. As they got to know Sali, they and their Pink&Green products, helped her with a skin condition.
Sali was so super delighted by the results that she felt inspired to start her own skincare range – with a little help from our friends at Pink&Green. In the end though, Sali decided she simply had not the time to give it the promotion it needed so decided instead to promote her skin rescuers.
Out of that promotion and support arose this exciting opportunity with Molton Brown to have a pop-up shop in their store on Cheltenham’s swish Promenade shopping area.
Molton Brown and their Pop-Up Shop Policy
Molton Brown – or this store at least – have a strategy of creating points of interest each week to draw people into the store. So, instead of being more or less unchanging week in and week out they create a sense of ‘Ooooh. What’s all that then?’ to shoppers rather than ‘Yep-seen that. Got that.’ Which is, if think about, rather insightful and enlightened.
They offer a generous amount of space in their store for local and/or artisan companies to display and promote their products. They’ve found this to be an arrangement of mutual benefit both to them and to the pop-up businesses.
So, since Molton Brown don’t do facial skincare Sali suggested her friends at Pink&Green. Molton Brown then did what you’d expect them to do and checked them out on social media and the rest. Satisfied with what they found they decided they’d be happy to have the brand in their store.
The next stage then was for Pink&Green to meet up with their manager and assistant manager – Alison and Megan respectively – to discuss the idea.
On 28th September 11 am to 4pm there’s a Pink and Green Pop-up Shop event in the Cheltenham Branch of Molton Brown.
Visit the store and enjoy an express facial with Lisa Maria, an ambassador for the brand. Enjoy a glass of fizz and enter a free raffle to win a Mandarin Cleanser and Frankincense moisturiser in a cotton drawstring bag. Plus, you’ll have the chance to sample their latest product: Hydrate and Renew Gel.
The woman behind local pet keepsake & personalised gift company celebrates 10th anniversary
Cheeky Little Prints is 10! Cheeky Little Prints founder Lisa Berry is thrilled to celebrate the 10th anniversary of her Swindon-based business. Lisa’s business specializes in personalised paw print jewellery alongside bespoke paw print gifts and keepsakes.
In April 2009 Lisa, then aged 26, who lives in the Covingham area of Swindon took the plunge to launch the company from home. A trained veterinary nurse, she has, as you’d expect, a love of animals.
Lisa set up shop on her kitchen table, working on customer orders, while her children were asleep in bed.
Says Lisa: ‘working with people and their pets I got to see first hand just how much we love our furry friends – myself included. Whenever one passed, the pain and loss suffered really brought home just how much they meant to their owners. That’s why I came up with the idea of creating these very special mementoes.’
Print Kits for Pet Owners
Cheeky Little Prints became one of the first businesses in the UK to make print kits for pet owners to use to put their own pets’ paw prints on paper themselves.
‘Over the last decade the business has evolved and really taken off. Just as parents love to capture their children, animal lovers also want to see their pets in personalised items especially paw prints.’
Today, Lisa continues to run her web-based business from her home office in Swindon, yet customer orders come in from all over the world, including the US. What has taken Lisa by surprise is the personal contact pet owners want.
‘Every order has a special story behind it and my customers love to share their paw print stories with me. It’s why I’m also launching a gallery on social media and on my website allowing customers the opportunity to show the mementoes they’ve created and to share their pets’ stories.’
‘After ten years of building the business and running it alongside my family I’ve now got a good idea about what clients love. It’s why we’ll be expanding the business in the next few months.’
The company’s founder and Managing Director Chris Dawes, who has a second career as a motor sports commentator, said the new venue better reflected the nature and growth of the training business and its clientele.
Location, Location, Location
“We loved being in Gemini House, as our first office for the media side of Chris Dawes Comms. But the facilities at Nexus are great, and it’s an excellent venue to bring our clients when we are delivering one-to-one training.”
Open Dawes trains groups or individuals, either inhouse or at its head office training centre at Nexus, in Cheney Manor. Its clients range from accountants and insurance companies, to public sector and charities, and professional sports people/management.
Chris is also developing an online training service, and has already coached a young Australian racing driver based in Brisbane, in presentation and public speaking skills.
Earlier this year, the company was recognised by BBC Dragons’ Den’s former dragon Theo Paphitis, and invited to become one of an elite group of small businesses in the entrepreneur’s Small Business Sunday network.
In January, Chris – a regular commentator at motor sports venues across the UK and in Europe – was runner-up in the Commentator of the Year annual awards run by Motorsport Media, which broadcasts Motorsport Radio and online live visual broadcasts.
“Both sides of my business – Open Dawes Training and Chris Dawes Comms – are doing really well. Open Dawes Training in particular has really taken off and has now overtaken the media side. The commentating, voiceover, TV/radio presenting, and live event hosting business will become a sub-brand of Open Dawes.”
IMHO, Intelligent Dialogue is a rather good name for a business that does what this Wiltshire-based business does do: training and coaching. And more of that soon.
But first let’s have a little look at the words that comprise this business’ name. Humour me – I did an English degree not long back – so I rather like a word! And there is a point to it – as I’m sure you’re intelligent enough to see.
The mass noun, intelligence, is late Middle English, via Old French from the Latin Intelligentia. That in turn comes from intelligere – meaning understand. Intelligence then is an ability to get and put to good use, knowledge and skills. Besides that, as well as being something we have (or not), intelligence is something we get when we gather political or military information.
Moving on to dialogue– one definition/application of the word is that of a discussion between two or more people or groups. In particular where it involves exploring of a certain subject or problem resolution.
You see now why this is such a great name for a training deliverer? ‘Yes, I do. Tell me more about them!’ I hear you cry.
By which I mean new(ish) to the Swindon/Wiltshire area – (Royal Wootton Bassett to be precise) and not new to their field. Nothing could be further from the truth there.
Indeed, they have well over twenty-five years’ experience in helping their clients to achieve tangible results from the training they deliver.
If you’re in the business of wanting to grow your business and need help with the following then you’re reading the right blog post:
Developing your sales team
Developing the quality of the telephone conversations you have with your customers
Developing your customer experience
Developing your team leaders and managers
Developing your future managers and leaders
‘Okay, so they’re experienced and they’ve been doing it for a long time. Well so have plenty of other coaching deliverers. Why should I choose them over the Terrific Training Delivery Company that I’ve used before?’
That’s a good and fair question. One which I’ll try to answer.
Why choose Intelligent Dialogue training and coaching for your training needs?
Well there’s the years of practice they’ve had between them for a start. They’ve walked the walk and talked the talk. And I know that’s a cliché – but that’s because it’s true. That’s how clichés form.
The people at Intelligent Dialogue have first-hand, hands-on experience of sales, of management, of call centres and of customer service. In short: they’re training you in what theyknow. That’s not always the case with trainers – there are some who work from a generic written training programme.
That expertise makes them credible. And with credibility comes faster participant buy-in. And buy-in brings faster results.
What’s more, Intelligent Dialogue work with you and your specific outcomes in mind. What that means to you is this:
They deliver a training course or a development programme that helps its participants build the skills and confidence they need to support your business. And that’s another thing that helps you achieve your ROI in the training.
Armed with these easy-to-use materials* you can run your own customer service training.
*Available in US English or British English packs.
You can download a free sample from the website before you commit yourself to buying. And there’s a whole range of materials to choose from. Buy them either as discrete units or as a complete In Tune training package. Either way you won’t hit a bum note.
Prices range from £150 + VAT for the In Tune with Extraordinary Service unit to £950 + VAT for the full package.
What do their clients say?
Another good and fair question. Why should you take my word for it?
What I enjoy with these Made in Wiltshire features are the variety of topics and people I get to write about. I’ve thus far written about artists, a wood turner and a pen maker and a writer.
In this post though I’m delighted to feature the lovely Carol Aplin, a Swindon-based maker of hand-made, organic and vegan-friendly skincare that goes under the brand of Pink&Green.
I’ve known Carol for a few years now. We met when we were both at the start of our business journeys and have gone on to become friends and mutual clients. By which I mean, Carol avails herself of my editorial services and I buy her stuff!
They are gorgeous products – and I’m really not ‘just’ saying that.
Pictured below are a couple of my all time fave Pink&Green products.
Carol began her organic skincare company, back in 2014, after many years working as an holistic therapist. She explains on her websitehow, during time as a practising therapist, she taught her clients how important it is that they make time for themselves. To pay attention to their skin – to what it was telling them – and then to act upon that message.
Carol is steadfast in her belief that what you put on your skin should help you to both look and feel wonderful. She weaves that self-care ethos through her range of organic skin care products.
For those of you – and it’s more and more of us these days – that care about such things, Pink&Green products are formulated with natural ingredients that aren’t tested on animals.
But rather than me waffling on why don’t you listen to Carol herself talk about what she does and why? Here she talks about her ‘Ah-ha!’moment – how the Pink&Green brand came into being: https://youtu.be/k5qqZqmMCo4
Having run salons in the past, P&G are super aware of the challenges faced by salon owners. Which is why they don’t now, and will not, impose onerous conditions on you. Nor do they dictate to you how you should run your business. It is after all your business. As Carol says:
‘Every business is different. We listen to YOU and help YOU in a way that best suits YOU.’
The Weighbridge took to the popular social media site to apologise for previous changes at the venue that hadn’t quite ‘hit the mark’.
The restaurant and bar asked its following to suggest what they would bring back and what new elements they would introduce for relaunch, with the aim of making it up to its loyal customer base.
Followers saw a number of their ideas implemented during a successful four-day relaunch, which invited guests from local businesses, press and loyal customers to the venue to attend lunch and dinner services, experience the new decor and enjoy live music from local artists.
This included the reintroduction of The Weighbridge Brewhouse’s famed Dauphinoise potatoes, brought back by popular demand to complement its new, broader menu boasting ingredients from handpicked local suppliers and a great offering for those with dietary requirements.
Drinks at The Weighbridge Brewhouse have also been refreshed with a new cocktail menu – featuring delicious Strawberry Daiquiris and After Eight drinks – and a more extensive wine list by fine wine merchants Berry Bros & Rudd.
The bar area has been overhauled with a striking, illuminated tree at its centre to create an informal bar space and a new feature wall filled with station clocks reconnects to the unique venue’s past as a weighing station for trains. Luxurious teal fabric stools line the bar, updated with new silver chrome pumps, to link the restaurant’s decor.
The Weighbridge Brewhouse’s restaurant also features further illuminated golden maple trees throughout and a new wall of black and white pictures showcasing the Weighbridge building and Swindon’s railway heritage.
To celebrate its relaunch, The Weighbridge Brewhouse also ran a relaunch raffle to raise money for local Swindon charities, Prospect Hospice and Jessie May Children’s Hospice at Home service, as well as Bowel Cancer UK. Prizes from The Weighbridge Brewhouse, its owners the Upham Group, and suppliers – such as Berry Bros & Rudd – as well as ticket purchases and generous donations from its valued customers, helped to raise £1,800 for the three charities.
David Butcher, director at The Weighbridge Brewhouse said: “The relaunch has been a wonderful event, allowing us to showcase the fantastic changes we’ve made to The Weighbridge Brewhouse, from the food and drink menus to the decor, as well as additional training for all our teams.
It’s also enabled us to reconnect with some of our valued customers past and present, who we hope have enjoyed the changes – many of which have been thanks to their feedback online – and we look forward to seeing many more of them over the coming months.”
David continued: ‘The icing on the cake has been the amount everyone has helped us raise for three amazing charities and we’d like to say a massive thank you to our staff, suppliers and our generous customers for getting behind it.’