13th November 2023

Creative Agency Gels with Visual PR and signs up to their talk show style broadcasts. Visual PR has signed up leading branding, web design and marketing company GEL Studios. They’re due to start broadcasting for the agency this month.

Visual PR, based in Swindon and founded by professional motorsports commentator, Chris Dawes, creates talk show style, interactive productions for its clients. And they can include businesses, charities and sports organisations.

But the service extends far beyond the regular shows, broadcast live (or filmed ‘as live’) straight to the organisation’s YouTube channel and social media platforms.

Creative Agency Gels with Visual PR - Graeme Leighfield, of GEL Studios, with Chris Dawes
Creative Agency Gels with Visual PR – Graeme Leighfield, of GEL Studios, with Chris Dawes

Gel Studios on board

Now GEL Studios has come on board. Its first monthly, interactive show is due for broadcast on November 27. They’re also planning to offer Visual PR services to its clients, so they can have their own branded productions.

Graeme Leighfield, GEL Studios’ founder, said: ‘What Visual PR does is connect a lot of the dots together. It adds a new dynamic to marketing. But more than the show, it’s also all the content it can generate afterwards as well. So, there’s an immense amount of value in there for any SME that wants to use it.’

The client-branded shows are broadcast and produced via an online virtual studio. That enables Chris to include:

  • Interviews (much more natural than reading a script to camera)
  • Ability to host multiple guests at the same time from wherever they’re based
  • Different camera focuses and angles
  • Stings of other videos – such as slick intros, transitions, adverts, and outros, as well as corporate videos
  • And there’s even a green room for those waiting to come on.

It’s possible to repurpose each show, with excerpts turned into several short videos of varying length, for use as social media posts or for marketing. It’s possible to turn audio-only versions of each show into a podcast. The run-up to each show also presents opportunities to engage audiences and create expectation and anticipation.

Chris said: ‘It’s great to have Graeme and the team from GEL Studios on board. I’m looking forward to producing shows for them, as well as some of their own clients, in due course.

‘Visual PR is an exciting service for organisations to fill the gap between PR and marketing with live client-branded, interactive, online broadcasts from our virtual studio, which elevate the brand and ignite audience interaction. They bring PR to life in a world where we need to stay visible.’

Visual PR got a recent shout-out on X (ex-Twitter) by BBC Dragons’ Den’s former dragon Theo Paphitis. Further, the company got an invite to become one of an elite group of small businesses in the entrepreneur’s Small Business Sunday network.

Find out more

Anyone interested in finding out more about Visual PR and its authentic, engaging chat show productions, can arrange a virtual studio tour, by visiting www.visual-pr.co.uk.

Alternatively, call 01793 915110 or email: enquiries@visual-pr.co.uk

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